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    Introduction

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    • When asked to name a real estate brand, RE/MAX is the name people name first.
      (With the top-of-mind claim above, always use the footnote: “Source: MMR Strategy Group study of unaided awareness (first mention recorded).”)
    • RE/MAX: First on the minds of buyers and sellers.
    • Buyers and sellers think of RE/MAX first.
    • RE/MAX is who homebuyers and sellers think of first.
      (With the three Thought-of-First claims above, always use the footnote: “Source: MMR Strategy Group study of unaided awareness among buyers, sellers, and those planning to buy or sell; asked, when they think of real estate brands, which ones come to mind? (first mention recorded).”

      Christina Horne

      I am responsible for establishing, promoting, and maintaining the company’s brand to generate business. I am charged with developing strategies and executing tactics that communicate our company's brand message. I oversee communications, public relations, and promotional activities selected to support our brand and marketing strategy. This includes the design, production, and distribution of print materials such as brochures and ads. Additionally booking radio and television spots needed for broadcast campaigns. Lastly, I manage press relations, speaking engagements, special events, and community outreach activities. Website maintenance, social media participation, and trade show exhibitions represent additional tasks supervised. I am a graduate of Loyola University Maryland, I love to play soccer, and I love animals!

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